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The Palm Centro is a new smartphone released exclusively for Sprint. It officially launched on October 14, 2007. The product SKU on this model is PTR690HK. This phone is technically related with products in the Treo family of Palm smartphones. That would have made it the Treo 690. This phone has reportedly been designed for younger users who want a phone that is not so large as a Treo but has most of the functionality of a smartphone. The Centro is available for $99.99 with a 2 year service agreement. The pricepoint of this phone also hits a younger demographic.